Dollsinbows
A headless, editorial e-commerce experience for a British luxury fashion house, powered by Sanity and Stripe.
Industry: Luxury Fashion
Type: E-Commerce
Services: Headless CMS, Next.js Engineering, Stripe Integration, UX/UI Design, Full Stack Development
Dollsinbows is a luxury fashion brand built on ethical craftsmanship and timeless design. We developed a fully custom headless e-commerce platform using Next.js 15 and Sanity CMS. The site features "art direction" responsive imagery, a bespoke cart system, and a seamless Stripe checkout integration with automated transactional emails via Resend, wrapping high-performance tech in an elegant, editorial aesthetic.
Delivered a complete headless storefront: Architected with Next.js App Router and TypeScript, integrated with Sanity Studio for content management, and secured with Stripe webhooks. Features include thread-safe order processing, dynamic sitemaps, and a luxury UI system with mobile-specific art direction.
